Foster Rosenblatt

COMMERCIAL EXCELLENCE ACADEMY

Practice Leader

Don Dwyer
ddwyer@fosterrosenblatt.com  |  +1 917 817 1561

Practice Overview

This practice provides frameworks and content to support professional development and enhance organizational capabilities.

Value Proposition

  1. Understanding of organizational gaps in commercial excellence
  2. Exposure to learning frameworks & “best in class” way of working
  3. Access to a broad array of public training seminars
  4. Facilitation of “best in class” commercial excellence with brands

Use Cases

Organizational Diagnostics

  • On-boarding process & content
  • Market development
  • Launch readiness
  • Pricing & access
  • Business acumen
  • Bespoke curriculum development

Learning Content & Delivery

  • Marketing foundations
  • Market research
  • Forecasting
  • Segmentation
  • Pricing & access
  • Portfolio strategy
  • Pubic seminars in many major commercial activities

Brand Planning

  • Facilitation of brand strategy development
  • Launch readiness
  • Customer engagement
  • Patient adherence
  • Market development
  • Competitive event
  • Loss of exclusivity

Impact on Our Industry

Our team specializes in skills transformation at all levels of marketing & sales management. Over the past 20 years, we have trained over 12,000 people in our industry.